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With that said, here are a few things we need to look for in the right Schema Plugins to use on your websites.

We wouldn’t want to just suggest things out of the blue. A set of rules to be able to base our recommendations on that’s in line with industry standards.

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Now that we’ve talked about what schema, rich snippets, and schema plugins are and what they’re good for, it’s time to talk about how to look for the best ones.Īs with anything, we need to have a standard. Whether it’s for sales, reach, or influence, it’s always a good idea to rank on Google. Aside from being able to display rich snippets on your search engines, you also get more visitors. So there’s no question that schema markup plugins do help boost your CTR. Coupled with a few more metrics such as bounce rates, page speed and usability, Google can give a pretty solid rank of your website on their SERPs. This leads to higher search engine rankings and would in turn lead to more visitors and so on. If your website’s CTR consistently increases over a short period of time, that’s a good sign the people are coming in and visiting your website. Google closely monitors CTR on your website. Click-through rates(CTR) being one of those metrics.Ĭlick-through Rates (CTR) is the ratio between the number of users who click on a specific link to the number of users who saw them. Having schema markup plugins on your site is a definite boost to your site’s SEO. Help Increase CTRs and Rankings With Rich Snippets

So that when Google comes crawling, they’d know the specific type of information that they would display on their Knowledge Panel. It’s like clearly labeling parts of your website and giving each invisible name tags. A good way to remember it is your website has content and schema gives context. Having Schema Markup on your website helps a lot with that.

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They have to rely on algorithms and context on your site to figure out the difference between a phone number and a zip code. Meaning, you can perfectly make out what’s a phone number and what’s a random set of numbers.īut when search engines like Google or Bing crawls your website, all they see is the back end code. Think of it this way, as humans, when we look at a website, you see all of its contents neatly and perfectly laid out in a way that makes sense. If you want to learn more about adding Schema Markup to your website, it’s history, what it’s about, how it came to be, and how you can make a top-notch site by adding it, we have a course on SkillJet that talks about just that.Ĭheck out our Guide to Boost Your SEO by Using Schema Markup on SkillJet! Help Search Engines With Context The plugins that we will be discussing in this article will help you add schema markup to your website without the need for hours upon hours of coding.

In the early days of schema, adding these markups to your website waas a tedious and laborious process that involved going into the actual codes of the website and adding individual tags on the section. These recipes are from websites that have schema markup added and Google can read. In this example, the rich snippets are the cards just before you see the actual search results. We searched for “WordPress jobs” and here’s what came up:Ī rich snippet is more detailed, hence using the word “rich.” A rich snippet has the standard information along with: There are different types of snippets in Google search results. Schema markup, or often simplified to just “schema” is a set of structured data that Google and other search engines use to generate rich snippets on their search results page. Let’s look a little deeper at what they are and do. Schema Plugins, as the name suggests, are plugins that are specifically designed and developed to help you with the tedious task of adding schema markup to your WordPress site.

Having the ability to extend the built in functionality of the platform via plugins is one of the ways they achieve that goal. Which Schema Plugin Is Good for Your WebsiteĪs you know, WordPress is a very user-friendly CMS that boasts robustness and flexibility to its users.How to Test Rich Snippets and Structured Data Work?.

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